Tuesday, March 16, 2010

Still a front runner...





Don't kid yourself, when levi's comes to mind, most of us think done, done and done. Unfortunately here in North America, the timeless denim juggernaut has been misrepresented and misunderstood for more than a decade. Europe as no surprise has got it right . Although i do prefer last falls campaign, but this one is very suiting for the great weather we've been having. Summer's around the corner folks. This is Levi's S/S 2010 ad campaign "Life is Calling" photographed by Drew Jarrett. They continue to keep a healthy place in the busy denim market nonetheless, with their contemporary line, Japanese denim, classic 501 and many collaborations, there is something within the brand for everyone.

and for shits and giggles...take a look at this vintage levi's strauss denim dating back between 1890-1901, worn, torn, beatin' to shreds pretty much by a minor or rail road worker back in the day, still in tact with the original buttons, shanks and rivets. Well if you're interested, they're being sold on Ebay! their asking price you ask???...35,000$ U.S.

NO!...there ain't one to many zero's in there...these are going for 35G's! Pony Up!

Happy Shopping.

Stevo